The VA Institute Story


Ingrid Bayer is a thought leader, transformational thinker, and one of the brightest minds in the VA Industry today.


For over 30 years, Ingrid has worked across many industries including, Photography, IT, Entertainment, Stockbroking, Legal, Real Estate and Medical. 


In 2008, Ingrid started operating as a Virtual Assistant from her home office in regional New South Wales, Australia.  Within two years, she had grown her business to include managing and overseeing a team of VAs.


Her sound knowledge of business administration, together with her ability to think outside the square, facilitate conversations around ‘possibility’, and then move forward to implement winning processes and ideas ensures her clients’ success.


Since 2017, Ingrid launched VA Institute and began devoting her time to working strategically with the Australian VA Industry and its stakeholders, and specialising in working with Admin professionals, EAs and PAs from around Australia, and around the world, in making the transition into a successful VA business.

The VA Institute is your go-to resource for education and training, providing hands-on, practical support for Startups and established VAs alike.  Our Signature Programs are built on a bedrock of real industry experience, and from the standpoint of setting yourself up for excellence from the outset.


Through VA Institute, Ingrid’s passion and life purpose is to make a tangible difference in the lives of VAs and their clients by uncovering and exposing the ‘elephant in the room’; that is, identifying the missing ingredients in the VA toolbox in a way that empowers, transforms and inspires the VA Industry and its stakeholders to be the best, expect the best, and deliver the best beyond mere technical skills.

To find out more about how the VA Institute can work with you, contact